The holiday season is shining bright in Las Vegas as World of Illumination, the world’s largest drive-through animated light show, has opened for the season at its new location, Cowabunga Bay Water Park.
A beloved holiday tradition, World of Illumination features millions of synchronized lights, immersive animated displays and festive soundtracks that guests experience from the comfort of their vehicles. Families can tune in, roll through and enjoy the magic of the season throughout the holidays. Tickets are available at www.worldofillumination.com.
Each year, World of Illumination debuts a completely new themed show in every city, delivering a fresh experience for both new and returning guests. This season’s Las Vegas presentation, “Reindeer Row,” transforms Cowabunga Bay Water Park into a desert sleigh ride filled with miles of dazzling lights and holiday magic.
Guests journey alongside Ranger Reno, traveling through icy peaks, glowing caves and festive forests before arriving at Santa’s Workshop, billed as the world’s largest animated toy shop.
Showtime:
Now–Jan. 4, 2026
6–10 p.m. nightly, Tuesday–Sunday
Open Mondays Dec. 15, 22 and 29
Location:
Cowabunga Bay Water Park
900 Galleria Drive
Henderson, NV 89011
For tickets, show details and updates, visit www.worldofillumination.com.
About World of Illumination
World of Illumination is the premier creator of large-scale, themed light and sound experiences — delivering turnkey attractions that drive attendance, revenue, and engagement for municipalities, venues, and corporate partners. Each show combines millions of synchronized LED lights, immersive soundscapes, proprietary scenic systems, and interactive elements to create unforgettable moments for families and communities alike. For 2025, World of Illumination returns with five spectacular shows across the U.S., each featuring a brand-new theme, unique soundtrack, and custom-built scenic design. Guests can experience the magic from November 14, 2025, through January 4, 2026, in Arizona, Georgia, Utah, and Nevada.







