Director
Sparks
https://www.davidsonstea.com/
How did you first get into your profession?
My grandfather started the organic tea movement in the 1920’s followed by my dad. We were all raised in the tea farms in Darjeeling and tea was an integral part of our lifestyle. We started tea parties at the age of 2 and would pick our very own fresh tea leaves from the farm and watch my mom boil the water and brew a perfect tea for us. So, I didn’t know any better. Tea is in my blood.
What business advice would you give someone just starting in your industry?
Do your homework of the industry, trends in the marketplace, players, source of ingredients and identify a void that is not currently being served in the industry and tea category. There are too many varieties of commodity type tea flavors like English Breakfast, Green Tea, etc. and what is lacking in the industry is something unique, potent and creative that can deliver a mouth watering flavor profile with a multitude of health benefits.